Being a travel blogger has always been a fantasy of any young entrepreneur. Not only will you be able to have a near-endless amount of experience from travelling, but you’ll also be able to earn as you meet people from all walks of life.
The travel industry is always looking for bloggers that can market their destinations and products. In addition to having a bit of publicity for yourself, travel agencies marketing firms are continually looking for individuals who can convert engagement into leads. That’s where travel bloggers come in. Microinfluencer marketing has been such a hit in the last couple of years that it’s also one reason why most bloggers want to break into the market.
But being a travel blogger is easier said than done: you’ll need a fair amount of equipment when you’re travelling. That isn’t a surprise when you’ll need a fair amount of content and media for your blogs.
What Should You Consider?
But right before you do start buying the necessary equipment that you’ll need for your travel blog posts, it’s best to start planning and designing your blog first. You might have to ask yourself the following questions:
- What does your target audience want?
- Do you have a sound content management system that can help you manage your posts and media?
- What online platform will you use?
If you’re planning on using social media platforms for your blog, it’s a convenient way of showing your media content, but you won’t necessarily have the same freedom as your own site. If you’re planning on having your own, you’ll have more freedom on the content you post.
Additionally, if you’re going to add some business aspects to your blog, marketing firms are continually looking for micro-influencers that can support brands and products. If this is the case, then it’s best to have a business web hosting provider.
In some cases, travel bloggers will make around $2500 in a month, depending on how they will market themselves. As most bloggers will gain traction in the industry, it’s easier to achieve a good following, leading to even more engagements and conversions.
Equipment That You’ll Need
When it comes to your budget for your equipment, you don’t necessarily need to be high-end materials during your first few steps. Something as simple as having a sturdy laptop and a smartphone with a good camera will usually do the trick.
First and foremost, you’ll need a sturdy, lightweight laptop and easy to carry around. There is a multitude of different laptops that are available in the market that are geared towards travelling. It’s essential to pick a laptop that will last around five to seven years. Most MacBooks are known for being long-lasting while still be compact. However, they do cost more than $1000.
Most of the time, travel bloggers and vloggers that are keen on video and photo quality will buy DSLR cameras, drones, and high-end equipment.
If you’re not one for cumbersome equipment, you might want to consider a compact digital camera instead of DSLRs. No worries, if you’re trying to save, your mobile phone’s camera will do.
Several bags are specifically designed for travelling. Most of the time, these bags will feature a slot for laptops that are at least 15 inches while also holding 25L of equipment.
It’s also worth considering water-proof bags since you’ll be carrying a fair amount of gadgets.
If you’re someone who likes to vigorous physical activities such as surfing, skiing, and biking, you might want to get a GoPro. Most of the time, tourists love knowing what some fun activities that they can do in a particular destination are. However, this is optional since GoPros tend to be small and can be easily lost if you’re not too careful.
Lastly, you will need to bring your mobile phone with you. Your mobile phone will be useful when you’re tracking statistics, views, and feedback while you’re on the go; it’s going to be hard to have your laptop out every day when you’re travelling.
In addition to keeping track of your statistics, it can also serve as a tool in managing your social media accounts. Studies have shown that 90.4% of millennials are active users in social media and is an excellent way of spreading awareness about your blog.
Sure, it might seem that you’ll need to invest in your equipment, but after a few months to a year, you’ll be able to get back (and gain even more) from what you have previously spent.
Essentially, you’ll need a good laptop, camera, and smartphone to get yourself started. If you’re on a budget, you don’t necessarily need to get a good DSLR camera since a good phone will do. Contrary to what most people think, it’s not necessarily about how expensive or better your equipment will be. As long as you do know how to use video editing software or write blog posts, you’ll be in a good place! Ultimately, it’s still important to enjoy your business venture.