The Internet was once called a ‘trend’ that would pass as soon as people got tired of it. In 1995, prominent writer and astronomer Clifford Stoll even claimed that “The truth in no online database will replace your daily newspaper, no CD-ROM can take the place of a competent teacher and no computer network will change the way government works.” Pretty heavy words, yet a couple of years later, here we are. News is more commonly disseminated via online sites, virtual classrooms are becoming more and more prominent, and even governments all over the world have begun using the technology to make their processes more efficient. The Internet is a cornerstone of modern society. It has permeated every facet of our existence; it is a fundamental tool in keeping the logistics and optimization of the world in line.
Most of our business dealings involve some sort of accessing the Internet or navigating a website; ordering food requires logging in to the restaurant’s website, looking up information has us pulling up an online encyclopedia, even watching favorite TV (or Internet?) personalities now require going online. We can almost guarantee that the Internet is here to stay, and all that comes with it is deemed necessary. It is safe to say then that even after three decades, the statement “Web development is the next big thing” still holds water.
Making a Career
Major corporations have moved their operations online, even companies that still have brick and mortar shops have websites to cater to people who prefer shopping online. These companies also utilize the Internet to keep their back-end operations smooth. The sheer number of businesses circulating in the web calls for a large number of people skilled in interacting with the web. Job openings for web developers, social media marketers, digital marketers, online writers, etc., are at an all-time high. Having a job related to the Internet is now treated as a stable career. As such, making sure that having even one skill in any of these fields is vital to a successful career.
With the rising demand for skilled workers, there’s also an increase in learning platforms. Arming yourself with the tools necessary to be competitive in today’s workforce is mandatory. Luckily, it isn’t all too hard to get your hands on learning materials. There’s a multitude of online courses on web development, programming, digital marketing, and other web-related skills. Registration is simple and fast, and learning is as comfortable as staying in your sofa.
If Your Business Isn’t Online, It Doesn’t Exist
The 21st Century is defined by how interconnected we all are, thanks to the web. Everyone, from all the countries, is connected—at least as long as Internet speeds allow it. For example, a store in China can use a digital marketing agency in New York to sell their products to the American masses. Online stores are only limited to where they can ship, but putting your business online means you expanded your range of potential customers. Therefore, people from all walks of life now have the chance to see your product. And isn’t that every entrepreneur’s dream? To have unlimited access to a large pool of potential clients? Thus, to limit your business to brick and mortar is to severely limit the potential of your product.
This also means the only barrier is how well businesses get their message across, which leads us to the last point:
The Internet is Here to Make Your Job Easier
If you’re a business owner looking to improve your logistics, the Internet even provides options for you. If it’s overwhelming how much modern entrepreneurship is reliant on the Internet, always keep in mind that the Internet is a tool. Tools are designed to help you, and tools are invented regularly. It’s just sensible to take advantage of the benefits.
Logistics and optimization services are available across the Internet, and many companies offer a wide range of resources for you to choose from. There are booking websites that seamlessly connect your client’s schedule to your company’s weekly plan, delivery services with tracking options that are very specific (down to where the truck of your delivered goods are), and PPC (pay-per-click) management agencies that make sure your advertisements are efficient and reach your target audience. If your business has any specific need, there’s probably a company offering that service somewhere on the Internet.
Most would agree that the Internet is here to stay and have accepted the fact that it’s this abstract concept that’s permeated everything. People have become complacent and have stuck to their regular use of the Internet, forgetting how vast and powerful it is. It would do us well to keep in mind that while the Internet is big now, it’s only going to get bigger.